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Abhishek Sand, co-founder and director of Jaipur-based Savio Jewellery, has leveraged his company’s Guinness World Record achievement into a powerful branding tool, refusing to sell the record-breaking peacock-shaped ring valued at USD 2.7 million.
Abhishek Sand, co-founder and director of Jaipur-based Savio Jewellery, has leveraged his company’s Guinness World Record achievement into a powerful branding tool, refusing to sell the record-breaking peacock-shaped ring valued at USD 2.7 million.